Comercialización

Comercialización refers to the process of bringing a product or service to market, encompassing all activities involved in promoting, selling, and distributing it to consumers. This includes market research to understand consumer needs, product development, pricing strategies, advertising, and sales techniques. The aim of comercialización is to maximize the reach and profitability of a product or service by effectively connecting it with target customers. It also involves managing the supply chain and distribution channels to ensure that the product is available where and when potential customers want it. Overall, comercialización is a crucial function in business that bridges the gap between production and consumption.